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Wargaming, SEGA and Creative Assembly announce their strategic partnership



Wargaming, SEGA and Creative Assembly announce their strategic partnership


Wargaming, SEGA and Creative Assembly today announced their new strategic partnership with the first title, Total War: ARENA, to be published worldwide¹ under the new publishing label, Wargaming Alliance. Wargaming Alliance is committed to third party publishers and developers by providing tools and platforms that enable them to enter the highly competitive free-to-play gaming market along with access to over 100 million Wargaming gaming memberships.

Total War is one of the cornerstones of SEGA’s business, it is one of the most successful strategy franchises, a mix of deep tactical and strategic elements. Developed by Creative Assembly, Total War: ARENA brings that franchise principle to the world of free-to-play gaming by merging the series’ trademark strategic experiences with intense 10 versus 10 player battles. Creative Assembly’s expertise, combined with Wargaming’s proven reputation in the free-to-play market, makes Total War: ARENA a perfect match for Wargaming Alliance.

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